If you use Google Chrome on your mobile device or have a modern Android phone, you might be familiar with the Discover feed. This feature is present on Chrome’s mobile New Tab page, within the Google app, and can be accessed by swiping right on the home screen. Soon, it will also be available on desktop computers.
Google Discover functions as a personalized recommendation engine, presenting articles from across the web tailored to your interests. The recommendations take into account various factors, such as your location, browsing history, and any interests you have specified. On desktops, the Discover feed will be organized into two sections: one for Google-recommended articles and another that provides general information like weather updates and stock market trends.
It remains uncertain whether this feature will appear on the New Tab page of Chrome or in other locations. Google has been preparing to introduce the Discover feed to desktop users for several years, conducting tests on different versions of the feature to explore various designs and content forms. If you find it challenging to discover engaging articles through Google Search or social media, the Discover feed may be worth trying once it’s made available to you.
However, if you don’t see the Discover feed on Google’s homepage, you might need to opt into Google experiments or wait for the rollout to reach your account. Overall, the introduction of the Discover feed to desktops promises to enhance how users access and engage with personalized content online.