Kevin Rose, the founder of Digg.com and a venture capitalist, has shown interest in reviving the once-popular news aggregator site. He is currently reaching out to Mozilla with a proposal for Digg to take over Pocket, a subscription service that enables users to save online articles and posts for later reading. Pocket has often been described as an “online discovery app,” similar to the functionality that Digg offered during its peak.
This potential acquisition presents a unique opportunity for Rose to restore Digg to its former glory. With a renewed focus on its core mission of content discovery, Rose is eager to catalyze a transformation that could win back the hearts of internet users. Compounding this potential is his partnership with Alexis Ohanian, the co-founder of Reddit, which adds credibility and visibility to the revival effort.
In recent communications, Rose has also reached out to influential figures in the tech industry, tagging Peter Rojas, the founder of notable websites like Gizmodo and Engadget, in a tweet. This strategy not only reinforces Rose’s commitment to rejuvenating Digg but also serves as an effective publicity tool. As Digg looks toward the future, raising awareness will be crucial for its success.
The attention generated by Rose’s outreach can help garner interest and excitement about the upcoming platform. With the right strategies and a renewed vision, there is hope that Digg can thrive again in the digital landscape.